In modern economy startups have assumed major role and also the responsibility of the development. Website is a front face of the startup hence startup owners should take utmost care of designing website.
As such the following elements are more important while designing website.
- Responsive website
- Simplistic and minimal
- Easy to navigate
- Clarity in visuals
- Apt readability
- Attractive logo design
Keep things simple
Website is the first impression many customers have of your startup. A sleek, simple and sophisticated web design attracts the attention. Using an ordinary template will make your site look bland and plain. A unique design will showcase creativity and make website (and business) really stand out. Use of bold colors, complement each other to make the homepage look vibrant, but don’t go overboard with garish colors or flash animations as they might look overwhelming to customers. Ensure entire website has a single color scheme as this looks more polished and sophisticated.
Make the Website Responsive
Majority of the web traffic these days are from mobile devices. So, it is important to perfectly cater to the visitors who surf the internet with mobile devices. As such, responsive website becomes more friendly to the visitors.
Simplicity – the Key Trend for Start-ups
Follow the K.I.S.S rule of web design for startup website. The acronym expands to Keep It Simple, Stupid! And that’s what needs to be the focus when website is planned.
Minimalist approach will make website effective. One-page model also desirable. Otherwise, the regular forms of websites that have multiple pages also informative.
While starting a business, it’s almost imperative these days to establish an online presence. Because majority of your customers will come through the internet. Besides, the website will also play an extremely important role in building your brand presence.
Hence, a simple website created just for the sake of it won’t do. You need to build a website, which performs well enough. As such, you need to be aware of the basic web design trends necessary to build a startup website.
Have a quick look at some of the most common web design trends for startups, which can help your new business to move forward in great strides.
Focus on the Navigation
If business is a new one, and people do not know about it yet. So, the website is going to play a major role in spreading the word about it. The more number of people visit the website, the better it will be for the business. But, to know about the business, visitors to your website must not remain on the landing page and leave. They should, instead, ensure that people are able to easily migrate to the other pages of the website from the landing page.
Maintain Proper Visual Hierarchy
Heard of visual hierarchy in web design?
It is sure to be an immensely vital part of the web design of any startup website.
It refers to the style of typographic alignment through which you would be able to determine the importance of a text in the page depending on the position where it is set as well as the size of font that has been used for it. For example, the headings need to be created with largest fonts, followed by the subheadings, which, in turn, should be bigger than the body text.
Make the Site Readable
The hierarchy of design needs to be maintained in your website for another major reason. The site needs to be properly readable. You should keep an eye on:
- Tracking
- Kerning
Besides, you should also maintain a proper contrast between the background and the fonts. If these two are of similar shades, the readers won’t be able to distinguish the fonts and read
Creating Proper Logo
Created a logo of the company?
It is a thing that needs to be integrated in website. Creating the website for a startup, the logo needs to be added as soon as possible. It will help to create a proper identification for your business brand. Remember, while designing the logo, it should help to speed up brand recall.
Related Tags: Web design, Logo Design, Startup Website Design Company Bangalore